by Tania | Jun 12, 2011 | Content Marketing
Let’s be honest. It can be extremely difficult to find your ‘voice‘ when you first start out blogging or using social media – especially when you’re representing a new business or brand. By voice, I referring to the personality you convey....
by Tania | Apr 10, 2011 | Content Marketing
Each week social media brings new and exciting concepts, people, tools, and techniques. It’s a constantly evolving space that requires endless hours of reading, research and testing just to stay relevant. So for me. this past week has been rather a respite from...
by Tania | Mar 26, 2011 | Content Marketing
There has been a lot of talk on social media platforms about how to gain more fans on your Facebook Page. We posted a few quick ideas in a Facebook Note just to assist some of the business page followers that frequent the bizeez communications Facebook Page. However,...
by Tania | Mar 6, 2011 | Content Marketing
Never underestimate the importance of keywords in your online marketing strategy. What exactly is a keyword A keyword is a word or a phrase that someone types in to a search engine i.e. Google, Bing or Yahoo! in order to locate information on the internet. Think about...
by Tania | Jan 29, 2011 | Content Marketing
Should gender communication be taken into consideration when crafting your tourism or hospitality social media marketing strategy? Good question! I think – the answer is yes. You see, when crafting a social media marketing strategy the first factor to really dig...
by Tania | Jan 7, 2011 | Content Marketing
We’ve written a few times now the importance of linking in search engine optimisation, but of all the types of links, one-way links to your website (inbound links) will hold the most weight with search engines. Quality content is still the first element search...
