by Tania | Dec 1, 2011 | Content Marketing
Early December always marks the start of the Christmas/New Year festive season with shopfests, family and friends, parties and a seemingly never ending stream of food and wine. For business, however this festive period or Silly Season can be rife with the possibility...
by Tania | Sep 7, 2011 | Content Marketing
Setting achievable goals for your social media marketing efforts is essential to ensure you’re not wasting time, money and resources. Don’t you agree? Yet so many tourism and hospitality businesses still do not have a plan in place to help them with their...
by Tania | Aug 17, 2011 | Content Marketing
As recently mentioned, outsourcing part of your social media could be one of the most sensible solutions for your food, wine or tourism business. So, how do you decide if you want to outsource social media? To help determine if you should outsource certain tasks to a...
by Tania | Aug 3, 2011 | Content Marketing
In today’s business environment, social media is no longer optional extra for most businesses. This is particularly distressing for boutique wineries and food producers who realize they need social media and digital marketing, but don’t have the time, knowledge or...
by Tania | Jul 27, 2011 | Content Marketing
I’m taking my own advice and trying to be a little more creative with our social media marketing. Top 10 Social Media Marketing Tips View more presentations from Tania Shirgwin Love to hear if you have other tips to share on social media marketing? Until next...
by Tania | Jul 17, 2011 | Content Marketing
When hosting social media training sessions, I always ask the ‘WHY’ Question ~ “Why to do want to launch your business into the social media arena?” Invariably, the reply is ‘because everyone else is doing it!’ Now is that really a good reason? It evokes memories from...