by Tania | Sep 15, 2016 | Hospitality Marketing
Editor’s Note: This was originally posted in October 2012 and has been completely revamped to reflect the changing tactics any small business especially in tourism, hospitality and wine can use to increase engagement on Facebook organically. Read on! We all know...
by Tania | May 7, 2013 | Content Marketing
The old adage ‘a picture is worth a thousand words’ or a variation thereof is reputed to have first appeared in a 1911 newspaper article discussing journalism and publicity. 100 + years on, we so know images form a potent and evocative way to market especially for our...
by Tania | Sep 10, 2012 | Content Marketing
In last week’s blog, we talked about the importance of building quality, incoming links as a way of boosting your Search Engine Optimisation (SEO) efforts, climbing the ranks of Google and in turn, making it easier for your potential customers to find your website....
by Tania | Apr 8, 2012 | Content Marketing
At some point, we all run into the problem of writer’s block. This can be especially difficult for business owners trying to find time between running a successful business and creating a successful digital marketing strategy. Even though we’ve written on...
by Tania | Apr 2, 2012 | Content Marketing
So you have a Facebook Page and a Twitter account. And yes, they’re helping you engage with new prospects and customers, but you’ve noticed they are not increasing traffic back to your website. If you have optimised both Facebook and Twitter with links to your...
