by Tania | May 16, 2012 | Content Marketing
Recently I’ve had a few discussions with small business owners during workshops about the time commitment required to run their social media efforts. Many are becoming disheartened and thinking of pulling the plug on their social media activities altogether. Still...
by Tania | May 2, 2012 | Content Marketing
Social media has been around long enough now to have its own nuances regarding acceptable behaviour. As with any form of communication, social media etiquette is not a set of hard and fast rules as such, but more a guideline of how to behave within the current...
by Tania | Apr 8, 2012 | Content Marketing
At some point, we all run into the problem of writer’s block. This can be especially difficult for business owners trying to find time between running a successful business and creating a successful digital marketing strategy. Even though we’ve written on...
by Tania | Apr 2, 2012 | Content Marketing
So you have a Facebook Page and a Twitter account. And yes, they’re helping you engage with new prospects and customers, but you’ve noticed they are not increasing traffic back to your website. If you have optimised both Facebook and Twitter with links to your...
by Tania | Mar 12, 2012 | Content Marketing
There is loads of online buzz happening on the social web about Timeline coming to Pages on 30th March 2012. Many brand pages have converted already including BizEez. The Cover Photo on Timeline is prime real estate for your brand, but it wouldn’t be Facebook if there...
by Tania | Jan 3, 2012 | Content Marketing
We wrote the below in early 2012. Now that we’re into the start of a new year we are finding that this blog has become a key draw to our website. So instead of rewriting this content to reflect our situation today, we’ve left it to stand and added a...
