by Tania | Jan 4, 2016 | Hospitality Marketing, Restaurant Marketing
Editors Note: This is an updated version of my original restaurant marketing post published in February 2013. As technology continues to evolve, modern marketing can seem a little overwhelming to restaurateurs: multiple review platforms, reservation apps, social media...
by Tania | Oct 20, 2015 | Content Marketing
Many tourism, hospitality and wine businesses are still struggling with their social media. Why is that? We all agree that social media marketing requires a seat at the marketing table. There seems to be a belief, however that it requires an elaborate social media...
by Tania | Jun 3, 2015 | Website Development
Quite honestly if your primary touch-point and most valuable online asset (your website) isn’t easily accessed via a mobile device – you’re leaving money on the table! Think of it this way. Your potential customer is looking for somewhere unique to take their...
by Tania | Oct 7, 2014 | Website Development
To ensure you get bang for your buck, and can compare apples with apples when sourcing website quotes, you as the business owner or marketing professional need to ensure you’re at least a little website savvy. So where to start? A website design brief of course! As...
by Tania | Sep 23, 2014 | Website Development
Is your core asset in your brand’s communication and marketing mix actually doing its job? Ask yourself – is my website easy to find, mobile responsive, user friendly? Does it actually serve its desired purpose? No! mmmm maybe your website has passed its’ use-by date...