by Tania | Feb 14, 2018 | Wine Marketing
Thanks to the immediacy and ease of communication in the digital age, consumers are effortlessly exposed to what the media, friends, relatives and peers are saying online. For wine brands, this simply means that no longer are the messages consumers receiving about...
by Tania | Feb 7, 2018 | Tourism Marketing
As a tourism business owner or marketer, you no doubt have long been aware that social media deserves a seat at your marketing table. The statistics speak for themselves: 92% of consumers say they trust earned media** such as social media, word of mouth,...